Recharging Your Affiliate Program [Video]
At a recent networking event, a panel of the e-commerce industry’s top affiliate marketers and affiliate managers engaged in an open discussion, fielding an array of tough questions gathered from...
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Compensating Channel Partners In The Era Of Cloud Computing
The cloud fundamentally changed the way that independent software vendors (ISVs) market and sell their products by emphasizing cost-effectiveness and ease of scalability. It also changed the way IT...
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Affiliate Marketing 101: 4 Steps for Beginners
“I have ways of making money that you know nothing of.” – John D. Rockefeller According to the most recent data, Internet commerce accounted for 5.8 percent of total U.S. retail sales in the second...
View ArticleRecharging Your European Affiliate Program [Video]
At the 2013 cleverbridge Networking Event (CNE) in Rome, cleverbridge co-founder and Building Keystones Chief Blogger Craig Vodnik facilitated a panel discussion about topics impacting European...
View ArticleAffiliate Marketing 101: SEO Foundations
This post continues our Affiliate Marketing 101 series. Read the first part to learn the first four basic steps of creating a viable affiliate marketing site. Congratulations! You have decided to...
View ArticleSix Resolutions For Strengthening Affiliate Marketing Relationships
Are you attending Affiliate Summit West 2014? The cleverbridge Affiliate Management Team is ready to meet you! Contact us through Twitter: @cleverbridge_am According to the Dekh Affiliate Marketing...
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E-commerce Eye Candy – How Affiliate Marketing Compares to Referral Marketing...
With Affiliate Summit West 2014 underway, we thought we’d use this week’s E-commerce Eye Candy to delve into a topic related to affiliate marketing. This infographic from The Ambassador Blog makes the...
View ArticleAffiliate Marketing 101: Driving Traffic To Your Site
This is part three of our four part Affiliate Marketing 101 series. The first part, Affiliate Marketing 101: 4 Steps for Beginners, explained the different types of sites that affiliate marketers...
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Affiliate Marketing 101: Turning Visitors Into Paying Customers
Welcome to part four of the Affiliate Marketing 101 series. The first part explained the different types of affiliate websites you can choose to support your online affiliate business, and how to setup...
View ArticleBest Practices for Affiliate Marketing in EMEA
Do you know the international differences when advertising through affiliate marketing? These five best practices can help you effectively advertise in EMEA (Europe, Middle East and Africa). Know Your...
View ArticleThe Benefits and Risks of Affiliate Marketing
I recently heard some rumors that affiliate marketing is not a great revenue driver for online business. When I heard this, I decided to write a blog about the importance of affiliate marketing to an...
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Ad Blockers — Friend or Foe?
“The future of advertising is the Internet.” — Bill Gates “Surf the web without annoying ads!” blasts one well-known website promoting the installation of a browser extension that allows users to...
View ArticleFour Simple Steps to Maximize Affiliate Holiday Promotions
Holidays = shopping, lots of it! Brick-and-mortar retailers know it well, and with the continuous rise of online holiday sales, digital retailers are benefiting more than ever. “Deloitte forecasts an...
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Ecommerce Eye Candy — Mobile Ad Blocking [Infographic]
We look to The Mobile Majority this week for our Ecommerce Eye Candy, as their infographic digs deep on the implications of mobile ad blocking on iOS 9. Even if you live on the International Space...
View ArticleProfessional Networking — Costs and Benefits
It’s safe to say that the vast majority of affiliate marketers can be categorized as small businesses. In fact, most are one-person operations; it doesn’t get much smaller than that in the world of...
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